TAP Ecosystem

Core Question

How do people control and unlock value represented by their data?


Consent for data use is currently implicit, opaque and proprietary; the actors have poor incentives (regulatory obligations) to change procedures and processes to meet consumer needs.

Criteria for Success

A growing user base and awareness of project with users minting consent (NFT) tokens and obtaining value (ERC20 tokens) from organisations. We see us becoming an potential on-ramp in to crypto for the average Joe/Joeleen.

Scope of Solution Space

Ability for users to extract value for their ‘static’ data-sets from organisations. We do not intend to directly handle real-time data other than through marketplace activities which could be handled via partnerships.

Constraints of Solution Space

Growing interest amongst users and companies simultaneously is difficult “Reasons to care”. Tapping into existing company user bases and giving those organisations a value add is our mitigation this. This has to some extent been proved up by commercial interactions to date.


Joe/Joleen data owner. Companies/Orgs holding data. Data validators/issuers e.g. public notaries, governments, Data Unions, Developers

Key Sources of Insight

US Data monetisation movement and tech, web 2 browser level initiatives, Distributed data marketplaces

TAP Stakeholder Landscape

TAP Value Exchange



Exchange of Value

Additional Growth

TAP Protocol Role

Date Owners & Token holder

Monetisation & appreciation

Mint NFTs and license for ERC20 tokens

Convert holders to active crypto users

Engage and educate

Organisations holding data

Transparency & continuity, lower risk of fraud and fines

Buy tokens for verified consent (NFTs)

Deepen engagement & tailor offers

Engage and educate

Data Unions and Marketplaces

Access to verified data credentials

Exchange NFTs for ERC20 tokens

Blend third party data, create unique products

Partnerships and collaborations

Data Issuing Authorities and Developers

Data on demand for developers, common standards

Buy ERC20 tokens for verified consent

Create new oracles, products and revenue streams

Partnerships and collaborations

TAP Protocol

Makes decisions that maximise network value

Provide value to stakeholders

Convert holders to active participants